segunda-feira, 09 setembro 2024 16:48

Newtour/MS Aviation contraria Governo Regional na decisão de privatização da Azores Airlines

O Consórcio Newtour/MS Aviation está preocupado com a incerteza e com a aparente inércia em torno do processo de privatização da Azores Airlines.

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O Consórcio Newtour/MS Aviation está preocupado com a incerteza e com a aparente inércia em torno do processo de privatização da Azores Airlines.

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O Governo Regional dos Açores decidiu, no início de Maio, cancelar o processo – "decisão essa que não foi contrariada nem confirmada pelo conselho de administração da SATA Holding", refere em comunicado. Com a privatização em suspenso, a Azores Airlines está "num impasse que pode ter consequências graves para a companhia aérea, para o sector do transporte aéreo na região e, por extensão, para o desenvolvimento económico dos Açores", continua.

Apesar de pouco se conhecer sobre o acordo entre o Governo Regional e a Comissão Europeia, é do conhecimento público que a Azores Airlines deve ser privatizada até ao dia 31 de Dezembro de 2025. Este prazo, já de si "curto dada a complexidade inerente a uma privatização desta envergadura, torna-se ainda mais exíguo face à falta de decisão da SATA Holding e do Governo", salienta o consórcio.

A Azores Airlines enfrenta, actualmente, sérias dificuldades financeiras. O adiamento deste processo de privatização "não só ameaça agravar ainda mais a situação precária da companhia, como também coloca em risco a estabilidade económica da região, que depende fortemente de um transporte aéreo eficiente e fiável", sustenta.

O Newtour/MS Aviation recorda que o processo de privatização, que o Governo Regional dos Açores considera encerrado, "ainda não foi concluído". Até à data, o mesmo, teve apenas conhecimento da decisão do Governo Regional anunciada publicamente e que, "de forma incorreta, foi assumida como definitiva". Posteriormente, o Consórcio soube também da existência de um projetco de decisão de cancelamento do concurso do conselho de administração da SATA Holding, Cumpre, a estre propósito, clarificar que "cabe ao Conselho de Administração da SATA, e não ao Governo, propor o cancelamento do concurso, ou seja, essa é uma competência de gestão e não política. Tal decisão, até ao momento, não ocorreu", vinca.

O Consórcio Newtour/MS Aviation "mantém-se firme no seu compromisso de contribuir para uma solução que respeite o acordo estabelecido" com a Comissão Europeia, assegurando que o processo de privatização seja concluído dentro do prazo estipulado, devolvendo à SATA "os meios necessários para competir eficazmente no mercado", conclui.

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Airlines" ["author"]=> object(Joomla\CMS\User\User)#837 (32) { ["isRoot":protected]=> NULL ["id"]=> string(3) "823" ["name"]=> string(24) "António Manuel Teixeira" ["username"]=> string(7) "Antonio" ["email"]=> string(29) "antonio.mteixeira@oturismo.pt" ["password"]=> string(60) "$2y$10$ZsGMDf3x1kMBYBloZONs9.ZK9Jy/SXAPR0aaAiLq2N73yZ3uUwD5C" ["password_clear"]=> string(0) "" ["block"]=> string(1) "0" ["sendEmail"]=> string(1) "0" ["registerDate"]=> string(19) "2013-12-06 10:05:17" ["lastvisitDate"]=> string(19) "2024-09-13 10:15:31" ["activation"]=> string(0) "" ["params"]=> string(97) "{"admin_style":"","admin_language":"pt-PT","language":"","editor":"","helpsite":"","timezone":""}" ["groups"]=> array(1) { [6]=> string(1) "6" } ["guest"]=> int(0) ["lastResetTime"]=> string(19) "0000-00-00 00:00:00" ["resetCount"]=> string(1) "0" ["requireReset"]=> string(1) "0" ["_params":protected]=> object(Joomla\Registry\Registry)#838 (3) { ["data":protected]=> object(stdClass)#860 (6) { 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Jornalista

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O Consórcio Newtour/MS Aviation está preocupado com a incerteza e com a aparente inércia em torno do processo de privatização da Azores Airlines.

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segunda-feira, 09 setembro 2024 16:41

United Hotels promove-se nos EUA e no Canadá junto de Operadores e Agentes de Viagens

A United Hotels of Portugal vai percorrer os Estados Unidos e o Canadá, num roadshow com o objectivo de promover a sua oferta hoteleira junto de operadores e agentes de viagens norte-americanos.

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A United Hotels of Portugal vai percorrer os Estados Unidos e o Canadá, num roadshow com o objectivo de promover a sua oferta hoteleira junto de operadores e agentes de viagens norte-americanos.

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Esta iniciativa, organizada pelas Agências Regionais de Promoção Turística do Porto e Norte de Portugal, do Centro de Portugal e do Alentejo, conta com o apoio do Turismo de Portugal.

A empresa, que representa dez hotéis localizados em Fátima, Lisboa e Óbidos, está entre as 20 entidades participantes no roadshow, que passará pelas cidades de São Francisco (9 de Setembro), Seattle e Victoria (10 de Setembro), Winnipeg (11 de Setembro) e Montreal (12 de Setembro). Durante a iniciativa, a United Hotels of Portugal terá a oportunidade de reunir com operadores e agentes dos Estados Unidos e do Canadá, apresentando o seu portfólio de forma dinâmica e fortalecendo a sua visibilidade no mercado norte-americano.

De acordo com os dados do INE, até Julho deste ano Portugal tem registado um crescimento da procura por parte de turistas oriundos dos Estados Unidos e do Canadá. No primeiro semestre do ano, o mercado dos Estados Unidos liderou o crescimento de noites em termos absolutos e o mercado do Canadá apresentou, a par da Polónia, o maior crescimento de noites (20%). Registaram-se quase três milhões de noites de turistas norte-americanos e quase um milhão de turistas canadianos.

Alexandre Marto Pereira, CEO da United Hotels of Portugal afirma: "Acreditamos que o mercado norte-americano apresenta um enorme potencial para os nossos hotéis. Participar nestas iniciativas permite-nos contactar pessoalmente com parceiros importantes do trade e promover a nossa oferta de maneira direta e eficaz".

Esta participação faz parte da estratégia contínua do Grupo hoteleiro para reforçar o seu alcance internacional, destacando-se em mercados-chave e estreitando a relação com operadores turísticos e agentes de viagens. A marca espera que a estratégia contribua para o crescimento do mercado emissor norte-americano ao longo dos próximos anos.

EUA entre os principais mercados emissores para as unidades da United Hotels of Portugal, com 20 mil noites vendidas até Agosto de 2024

 

As unidades representadas pela United Hotels of Portugal têm registado uma procura significativa de turistas oriundos dos Estados Unidos. O mercado norte-americano é líder destacado na operação hoteleira da empresa em Lisboa, ao passo que, em Óbidos, representa o quarto principal mercado emissor. Em 2023, as unidades de Fátima superaram os recordes de noites dessa nacionalidade, que assumiu a quinta posição entre os mercados emissores mais relevantes.

Até agosto de 2024, as unidades hoteleiras da United Hotels of Portugal registaram cerca de 20 mil noites de turistas norte-americanos.

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Jornalista

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A United Hotels of Portugal vai percorrer os Estados Unidos e o Canadá, num roadshow com o objectivo de promover a sua oferta hoteleira junto de operadores e agentes de viagens norte-americanos.

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segunda-feira, 09 setembro 2024 14:11

O Operador Nortravel já tem disponível a programação para o Fim de Ano 2024

Propostas de circuitos e estadas, para diversos destinos como: Madeira, Açores, Alemanha, Países Baixos, Chéquia, Áustria, Bélgica, Emirados Árabes Unidos, Marrocos, Cabo Verde, Brasil e Estados Unidos.

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Propostas de circuitos e estadas, para diversos destinos como: Madeira, Açores, Alemanha, Países Baixos, Chéquia, Áustria, Bélgica, Emirados Árabes Unidos, Marrocos, Cabo Verde, Brasil e Estados Unidos.

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Destinos e produtos de Fim de Ano:

- Madeira

Circuito da Madeira cinco dias - Partida a 29 dezembro

Madeira | Estadas de quatro, cinco e sete Noites - Partidas de 27 a 31 Dezembro – lugares garantidos TAP

- Açores

Circuito de São Miguel - Partidas a 28 Dezembro

São Miguel | Estadas de três e quatro Noites - Partidas a 28, 29 e 30 Dezembro – lugares garantidos Azores Airlines

- Circuitos Exclusivos Europa quatro Dias

  • Berlim e Saxónia
  • Amesterdão e Países Baixos
  • Praga e Karlovy Vary
  • Viena Imperial e Bratislava
  • Bruxelas e Bruges

Partidas a 29 de Dezembro – voos TAP

- Circuito exclusivo Grandes Viagens

O Melhor dos Emirados Árabes Unidos

Partidas a 27 e 29 de Dezembro – voos Emirates

- Marrocos

Circuito Rota das Cidades Imperiais - Partida a 28 Dezembro

Marraquexe | Estadias de 4 Noites - Partidas a 28 e 29 Dezembro

- Cabo Verde

Ilha do Sal | Estadias de sete e oito Noites

Partidas de 25 a 29 Dezembro – lugares garantidos TAP

- Brasil

Fortaleza, Maceió, Natal, Recife, Rio de Janeiro e Salvador da Bahia

Partidas de 26 a 29 Dezembro – lugares garantidos TAP

- Estados Unidos

Nova Iorque | Estadas de três, quatro, cinco, seis e sete noites

Partidas de 25 a 29 Dezembro – lugares garantidos TAP

Propomos uma grande variedade de destinos, com mais de 800 lugares garantidos, para que as agências de viagem possam proporcionar aos seus clientes as melhores opções para que entrem da melhor forma no ano de 2025

Para mais informações e reservas consulte uma Agência de Viagens.

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Jornalista

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Propostas de circuitos e estadas, para diversos destinos como: Madeira, Açores, Alemanha, Países Baixos, Chéquia, Áustria, Bélgica, Emirados Árabes Unidos, Marrocos, Cabo Verde, Brasil e Estados Unidos.

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segunda-feira, 09 setembro 2024 13:16

Grupo Marriott, em Portugal, doa por cada almoço e jantar à CASA

O Grupo Marriott Portugal, no âmbito do programa de responsabilidade social, adere ao programa “You Eat, We Give” e doa 1€ à CASA por cada almoço ou jantar no seu Restaurante até 31 de Outubro.

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O Grupo Marriott Portugal, no âmbito do programa de responsabilidade social, adere ao programa “You Eat, We Give” e doa 1€ à CASA por cada almoço ou jantar no seu Restaurante até 31 de Outubro.

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Todos os almoços e jantares que ocorram no Citrus, restaurante do Lisbon Marriott Hotel, o mesmo doará um euro à ONG Centro de Apoio ao sem Abrigo (CASA), no âmbito da “You Eat, We Give”.

Durante os meses de Setembro e Outubro, Lisbon Marriott Hotel juntamente com os hotéis da cadeia Marriott em Portugal realiza uma recolha de fundos para melhorar as condições de vida das crianças e famílias sem casa e vulneráveis a nível social e económico.

A unidades hoteleiras partiicipantes:Sherraton Lisboa, Playa Del Rei, W Algarve, Four Point By Sheraton Sesimbra, Domus Lake Algarve, Pine Cliff Torre Palma Wine, Penha Longa Resort, Moxy Lisbon City, Sheraton Porto e Cascais, The Ivenf, Ace Hotel Porto, Moxy Lisboa Oriente, Rennance Porto, Four Points by Sheraton Matosinhos.

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Jornalista

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O Grupo Marriott Portugal, no âmbito do programa de responsabilidade social, adere ao programa “You Eat, We Give” e doa 1€ à CASA por cada almoço ou jantar no seu Restaurante até 31 de Outubro.

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segunda-feira, 09 setembro 2024 13:02

Port Wine Day, na UTAD, com a presença da investigadora Juliana Milheiro

A edição de 2024 do Port Wine Day, decorre dia 10 de Setembro, e pretende enriquecer o conhecimento sobre este néctar exclusivo da Região Demarcada do Dour.

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A edição de 2024 do Port Wine Day, decorre dia 10 de Setembro, e pretende enriquecer o conhecimento sobre este néctar exclusivo da Região Demarcada do Dour.

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A Universidade de Trás-os-Montes e Alto Douro (UTAD) tem estudado a molécula ‘sotolon’': Frutos secos, especiarias, caramelo ou açúcar amarelo são algumas das notas que se soltam de um cálice de Vinho do Porto e, conforme a sua intensidade, podem desvendar a idade deste produto único da Região Demarcada do Douro.

A concentração de ‘sotolon’ aumenta com a idade dos vinhos do Porto que passam por um envelhecimento oxidativo. Um vinho jovem tem uma quantidade vestigial, que não é percetível ao cheirar. Enquanto que num Vinho do Porto Tawny com indicação de idade de 40 anos, a concentração de ‘sotolon’ é consideravelmente superior e a sua contribuição para o aroma global do vinho é crucial”, explica a investigadora Juliana Milheiro.

A molécula ‘sotolon’ forma-se nos Vinhos do Porto com envelhecimento oxidativo (Branco e Tawny), ou seja, quando são expostos ao oxigénio durante o seu envelhecimento. Durante esta fase, apresentam uma cor mais escura, que pode variar de dourado a âmbar, e o seu sabor também se altera, com notas de nozes, frutas secas, mel e especiarias, ao invés das características frutadas e frescas típicas dos vinhos mais jovens. “Dependendo da sua concentração, esta molécula confere aos vinhos aromas descritos como caril, amêndoas, nozes, caramelo e açúcar amarelo”, sublinha a investigadora do Centro de Química da Universidade.

Para estudar as características aromáticas e a sua relação com a qualidade, Juliana Milheiro analisou 126 Vinhos do Porto Tawny e Branco, com indicação de idade de 10, 20 e 40 anos. “Foi possível perceber as variações nos aromas dos Tawny e Brancos nas diferentes categorias, tendo sido identificados 36 aromas, sendo eles ácidos, ésteres, norisoprenóides, álcoois e uma furanona (o sotolon).” 

A equipa de investigação da UTAD desenvolveu e validou um método para a quantificação específica de ‘sotolon’ em Vinhos do Porto e um outro método para a determinação precisa e exata dos outros compostos de aroma dos vinhos do Porto Branco e Tawny, ambos publicados na prestigiada revista internacional “Food Chemistry”.

“O perfil aromático dos Vinhos do Porto Branco foi estabelecido pela primeira vez neste trabalho e mostrou-se semelhante ao dos Vinhos do Porto Tawny, fornecendo uma base importante para o conhecimento dos compostos responsáveis pelas características aromáticas que definem a qualidade desses vinhos. Este conhecimento é essencial para que o setor possa controlar e melhorar a qualidade, permitindo, assim, a definição de parâmetros de qualidade aromática para as diferentes categorias de Vinhos do Porto”, conclui a investigadora.

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Jornalista

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A edição de 2024 do Port Wine Day, decorre dia 10 de Setembro, e pretende enriquecer o conhecimento sobre este néctar exclusivo da Região Demarcada do Dour.

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segunda-feira, 09 setembro 2024 12:48

Festival Nobre Gosto com a presença dos vinhos Jerez e Tokaj, e portugueses, em Oeiras

O festival ‘Nobre Gosto’, o único evento exclusivamente dedicado a vinhos fortificados e doces, regressa ao Palácio Marquês de Pombal, em Oeiras, entre 20 e 22 de Setembro.

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O festival ‘Nobre Gosto’, o único evento exclusivamente dedicado a vinhos fortificados e doces, regressa ao Palácio Marquês de Pombal, em Oeiras, entre 20 e 22 de Setembro.

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Depois do sucesso das edições anteriores, a iniciativa organizada pela Grandes Escolhas, com o apoio do Município de Oeiras e do Turismo de Portugal, aposta na internacionalização, com a presença especial dos vinhos Jerez (Espanha) e Tokaj (Hungria), que se juntam aos generosos portugueses, para três dias de festa e actividades que pretendem evidenciar a notoriedade dos vinhos fortificados, a nível nacional e internacional. A entrada é livre e o primeiro dia é dedicado exclusivamente aos profissionais da restauração e hotelaria.

Nesta 3ª edição do Nobre Gosto regressamos a Oeiras com alguns dos melhores vinhos fortificados do mundo, que com muito orgulho são nossos, são portugueses. Queremos ser uma montra dos vinhos generosos de Norte a Sul do país, reforçando a sua notoriedade a nível nacional, mas também de vinhos de todo o mundo.”, afirma João Geirinhas, director de negócio da revista Grandes Escolhas. O evento tem crescido nestes três anos, e adquiriu uma dimensão internacional, por um lado, com a presença dos vinhos doces e fortificados da Andaluzia, Jerez, Montilla-Morilles, Condado de Huelva e Málaga, Rueda e da Hungria, e por outro, com convidados estratégicos de outros mercados, o que nos permite dar a conhecer o potencial dos nossos vinhos e país, através do enoturismo.” conclui.

 

O vinho de Carcavelos, um dos mais antigos vinhos fortificados portugueses, volta a ser o anfitrião do evento que, na sua terceira edição, apresenta um programa diversificado, com provas comentadas, visitas à Adega Villa Oeiras, demonstrações culinárias, masterclasses, além de uma zona de exposição com doces regionais, pastelaria, chocolates e outras iguarias. Estas actividades realizam-se nos dois dias de evento aberto ao público, sábado e domingo.  

Uma atenção especial, merecem também, as novas formas de consumir vinhos fortificados e a conquista de novos consumidores, como é o caso da sua utilização em cocktails, aproveitando a grande riqueza de sabores e aromas dos nossos vinhos. Por isso, o Nobre Gosto terá em permanência um bar que servirá cocktails baseados nos licorosos portugueses e haverá uma masterclasse orientada pelo bartender do ano, Wilson Pires, dirigida a profissionais do ramo, de frequência livre sujeita a inscrição.

Consideradas um dos pontos altos do evento, as provas comentadas permitem aos interessados conhecer um pouco mais sobre os vinhos generosos, através do olhar e conhecimento de especialistas do mundo vínico. Realizam-se na Capela do Palácio e os lugares são limitados, sendo necessário adquirir bilhet. Além das provas dedicadas aos vinhos portugueses:

- Vinho do Porto, “O maravilhoso mundo dos Porto brancos da Kopke”;

- Vinho Madeira, “Um legado de gerações”;

- Vinho de Carcavelos, “Os surpreendentes Colheita Villa Oeiras”; e

- Vinho Moscatel de Setúbal, “O estilo singular dos grandes Moscatel da Bacalhôa”;

– este ano participam ainda o espanhol “Vinho de Jerez, Vos e VORS, os Vinhos mais nobres de Jerez”, no dia 21, e o húngaro “Vinho Tokaj “Os Vinhos da coleção Confraria Tokaj”, no dia 22.

 

O festival pretende contribuir para a valorização da imagem de Portugal enquanto destino de enoturismo, agregando diferentes regiões e contribuindo para um turismo mais sustentável e para uma maior coesão territorial. Este é um trabalho que exige o apoio de todo o sector, estando por este motivo o primeiro dia do evento, sexta-feira dia 20 de Setembro, dedicado a acções de formação e sensibilização para profissionais do canal HORECA.

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Jornalista

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O festival ‘Nobre Gosto’, o único evento exclusivamente dedicado a vinhos fortificados e doces, regressa ao Palácio Marquês de Pombal, em Oeiras, entre 20 e 22 de Setembro.

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segunda-feira, 09 setembro 2024 12:29

Herdade da Rocha, no Crato, acrescenta quatro Villas e revitalizou a piscina

A Herdade da Rocha Boutique Lodge Hotel, situada no Crato, reforça a sua oferta de alojamento com quatro novas elegante villas no Alto Alentejo.

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A Herdade da Rocha Boutique Lodge Hotel, situada no Crato, reforça a sua oferta de alojamento com quatro novas elegante villas no Alto Alentejo.

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A traça arquitectónica das villas foi desenhada tendo no horizonte a criação de ambientes amplos e cheios de luz, para o que contribuem os grandes envidraçados, que proporcionam como que uma linha de continuidades entre espaços interior e exterior. Combinando materiais naturais com um design moderno e funcional, os novos espaços de alojamento têm uma área total de 45 metros quadrados, divididos entre a área de quarto, casa de banho, terraço e duche exteriores, a permitir uma imersão na natureza, mas num ambiente de privacidade.

Na senda das preocupações do proprietário da unidade, o Grupo Terras & Terroir , em privilegiar os aspectos que se prendem com a sustentabilidade, o uso dos materiais foi criterioso.

Os edifícios privilegiam o uso da madeira natural, sendo a estrutura em pinho, enquanto os acabamentos são feitos em bétula, recriando um ambiente orgânico. Na casa de banho, o destaque vai para o uso de pedra natural Moleanos Este tipo de pedra tem uma característica particular: permite a visualização de pequenos elementos fossilizados, como folhas e conchas, que reforçam o vínculo com a natureza.

Também o espaço fronteiriço às villas, onde se encontra uma zona de lazer e uma piscina, foi alvo de melhoramentos. A administração da Herdade justifica a intervenção com a necessidade “de colocar esta unidade de alojamento no patamar em que queremos que ela se situe, como uma referência na área de turismo de natureza, no bonito concelho do Crato”.

A revitalização o empreendimento passa a disponibilizar, mais quatro suites localizadas no edifício principal da herdade, onde também se situa o restaurante e uma sala de convívio.

Sobre a Herdade da Rocha

A Herdade da Rocha, situada em Crato, junto à serra de S. Mamede, lançou a sua primeira colheita em 2012, dois anos antes da construção de uma adega imponente, de dois mil metros quadrados, decorada com grafites. Actualmente, o produtor coloca no mercado vinhos brancos, tintos, rosés e monovarietais das castas alvarinho, arinto, alicante Bouschet e Syrah. Mas nem só de vinho vive a Herdade da Rocha, que é também rodeada de um grande olival, mote inspirador da Boutique Lodge, apresentando igualmente propostas de gastronomia regional alentejana, passadiços, campo de golfe e uma cerca cinegética encantadora.

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Jornalista

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A Herdade da Rocha Boutique Lodge Hotel, situada no Crato, reforça a sua oferta de alojamento com quatro novas elegante villas no Alto Alentejo.

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segunda-feira, 09 setembro 2024 12:03

Alojamento Local: Portugueses e Espanhois são os mais exigentes

O RentalReady, software de gestão de propriedades, concluiu que os portugueses estão no top 3 dos hóspedes mais exigentes e críticos das suas estadias em alojamentos e casas de férias.

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O RentalReady, software de gestão de propriedades, concluiu que os portugueses estão no top 3 dos hóspedes mais exigentes e críticos das suas estadias em alojamentos e casas de férias.

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Nesta análise foram comparados os níveis de satisfação dos hóspedes em diversos parâmetros, desde a limpeza ao processo de check-in, passando pela localização ou a relação qualidade-preço. Nos três casos das nacionalidades que frequentemente dão classificações mais baixas – espanhóis, italianos e portugueses – a limpeza e a relação qualidade-preço foram os aspectos que mais desapontam os hóspedes mais exigentes e que, por isso, merecem pontuações piores.

Nacionalidade_63559.png

No top 10 dos hóspedes que mais reservaram  estadias no portfólio internacional do RentalReady, software desenvolvido pela GuestReady, os espanhóis surgem como a nacionalidades que atribui piores avaliações, sendo os hóspedes que mais frequentemente avaliam experiências com 1 estrela (3%) e menos com 5 (48%).

Mas há mais curiosidades na atribuição de classificações: os italianos são os que dão mais vezes uma avaliação intermédia de 3 estrelas (4%), e os hóspedes neerlandeses parecem evitar avaliações extremas, com uma das mais baixas percentagens de 1 (1%) e de 5 estrelas (49%), sendo os hóspedes que mais vezes avaliam estadias com 4 estrelas (37%).

Os norte-americanos surgem como os mais satisfeitos e também como os mais generosos nas avaliações, dado que 68% destes hóspedes deixa uma classificação de 5 estrelas, distanciando-se, assim, de britânicos e brasileiros, que completam o pódio, ambos a dar a classificação máxima em 64% das ocasiões.

Avaliacao 68376

Ainda: entre os países que atribuíram melhores avaliações, os fatores que mais valorizam e melhor classificam são o processo de check-in, a localização da propriedade, a comunicação e a coerência e transparência da informação.

Os portugueses, apesar de darem até mais avaliações de 5 estrelas, ocupam o último lugar no pódio dos hóspedes mais críticos nos seus comentários, seguindo muito próximos de italianos e dos espanhóis.

Segundo o Managing Director do RentalReady, as distintas avaliações acabam por ser um reflexo de uma certa bagagem social e cultural de cada hóspede – e esses são dados valiosos. “Entender como as diferentes nacionalidades avaliam as suas experiências é crucial para a nossa indústria”. Joe Siart explica: “Estes números mostram que, por exemplo, os hóspedes portugueses prestam muita atenção ao detalhe. E essa percepção permite aos nossos gestores de propriedades, que operam nos mercados preferidos pelos portugueses, trabalhem para responder às expectativas, podendo assim melhorar o serviço.”

Aliás, a diferença entre os vários países aparenta ser mínima, mas esses pontos percentuais fazem toda a diferença e têm um impacto enorme no negócio dos alojamentos.

Siart acrescenta: Uma propriedade pode acumular uma esmagadora maioria de avaliações de 5 estrelas, mas as plataformas exigem excelência contínua. Uma quebra repentina de avaliação, como dois comentários de 3 estrelas, ou até 4, se falarmos de períodos de época baixa e com menos reservas, podem ser motivo para que um anúncio seja bloqueado e saia do ar, impedindo o alojamento de ser novamente reservado.”

As conclusões são partilhadas por gestores de alojamentos de todo o mundo, reflectindo uma análise das avaliações de mais de um milhão de hóspedes que reservaram milhares de unidades de alojamento, em especial na Europa, Médio Oriente, África e América do Norte

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Jornalista

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O RentalReady, software de gestão de propriedades, concluiu que os portugueses estão no top 3 dos hóspedes mais exigentes e críticos das suas estadias em alojamentos e casas de férias.

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domingo, 08 setembro 2024 23:27

Porto WineXacademy programa da Sogrape ministrado, em inglês, na Porto Busniss School

A Porto Business School (PBS), em parceria com a Sogrape Wine Academy, lança o Porto WineXacademy, um programa de cinco dias sobre o património vitivinícola português e o seu olhar sobre o futuro.

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A Porto Business School (PBS), em parceria com a Sogrape Wine Academy, lança o Porto WineXacademy, um programa de cinco dias sobre o património vitivinícola português e o seu olhar sobre o futuro.

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Uma jornada que combina uma viagem ao ecossistema de produção do vinho, com uma experiência sensorial e cultural para explorar o Porto e o Douro Vinhateiro, património da UNESCO, através de masterclasses orientadas por especialistas,

Este programa, ministrado integralmente em inglês, decorre entre os dias 29 de Setembro e 04 de Outubro de 2024, em várias localizações icónicas da cidade do Porto e do Vale do Douro, entre as quais a Estação de S. Bento e a Livraria Lello no Porto, as Caves Ferreira em Vila Nova de Gaia e a Quinta do Seixo no Douro. Dirigido a entusiastas do vinho, o Porto WineXacademy permite aprofundar conhecimentos sobre a história e estórias do vinho, compreender o processo de produção, desde o cultivo da uva ao engarrafamento, descobrir as castas portuguesas, e explorar práticas inovadoras e sustentáveis.

O Reitor da Porto Busniss School, José Esteves afirma: “Esta é a primeira edição do Porto WineXAcademy, uma experiência educativa e cultural imersiva, que pretende aportar mais conhecimentos in loco sobre os vinhos portugueses, e tirar partido dos insights partilhados por especialistas do sector”.

O Chief Marketing Officer da Sogrape comenta: "É com grande satisfação que colaboramos com a Porto Business School, partilhando o nosso conhecimento para enriquecer este programa e oferecer aos entusiastas sobre o mundo do vinho a oportunidade de desenvolverem competências sensoriais através de uma abordagem prática". Filipe Gonçalves acrescenta: "Esta é mais uma parceria que a Sogrape Wine Academy celebra com parceiros reconhecidos, contribuindo para difundir o conhecimento vínico e promover a cultura do vinho", comenta Filipe Gonçalves.

Durante os cinco dias, os participantes terão a oportunidade de ficar hospedados no The Lodge Hotel e de passar uma noite no Douro.

As inscrições para o Porto WineXAcademy estão abertas até ao dia 20 de Setembro.

Os participantes irão receber um certificado, reconhecendo as aptidões e competências adquiridas durante o programa.

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Jornalista

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A Porto Business School (PBS), em parceria com a Sogrape Wine Academy, lança o Porto WineXacademy, um programa de cinco dias sobre o património vitivinícola português e o seu olhar sobre o futuro.

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domingo, 08 setembro 2024 23:08

HiJiffy estabelece parceria com a Booking para agilizar a comunicação com os hóspedes

A HiJiffy e a Booking.com estabeleceram parceria para agilizar a comunicação mais simplificada entre os estabelecimentos hoteleiros e os seus hóspedes.

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A HiJiffy e a Booking.com estabeleceram parceria para agilizar a comunicação mais simplificada entre os estabelecimentos hoteleiros e os seus hóspedes.

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Esta nova integração bidirecional permite que os hotéis giram e respondam a perguntas dos hóspedes provenientes da Booking.com diretamente na Consola da HiJiffy.

Ao centralizar todas as comunicações numa única plataforma, esta integração facilita e acelera a gestão das interacções com os clientes por parte dos funcionários dos hotéis, com o apoio de Inteligência Artificial (IA).

As principais funcionalidades desta integração incluem:

  • Mensagens centralizadas: Os hotéis podem gerir todas as mensagens relacionadas com reservas provenientes da Booking.com na Consola da HiJiffy, garantindo que nenhuma comunicação é ignorada. No entanto, nesta primeira fase tal não inclui pedidos estruturados, tais como: check-in/out, alterações de dados, cancelamento, estacionamento, preferências de cama.
  • Comunicações proactivas: Os hotéis podem iniciar conversas com os hóspedes desde o momento da reserva até sete dias após o check-out. Esta comunicação proactiva assegura que os consumidores recebem informações oportunas e relevantes durante toda a sua estadia.
  • Período de resposta prolongado: De acordo com as directrizes da Booking.com, é possível contactar o estabelecimento hoteleiro até 66 dias após a sua saída, e os hotéis dispõem de mais 14 dias para responder, garantindo um suporte completo também no pós-estadia.
  • Eficiência impulsionada por IA: A avançada IA da HiJiffy optimiza as operações de serviço ao cliente. Com um simples clique, os agentes podem traduzir, expandir, encurtar, reescrever, alterar o tom e verificar a gramática das suas mensagens antes de responder. Além disso, podem utilizar modelos de mensagens predefinidas guardadas. Isto reduz os tempos de resposta das unidades hoteleiras e permite interacções mais personalizadas e envolventes.

A integração foi concebida para permitir que os Alojamentos interajam directamente com os hóspedes através de campanhas direccionadas, melhorando a eficácia da comunicação. Além disso, facilita uma transição da comunicação da Booking.com para o WhatsApp, oferecendo uma plataforma mais conveniente e familiar para os hóspedes.

Respostas automáticas a FAQs com IA brevemente disponíveis

Embora a primeira fase desta integração ainda não suporte respostas automáticas a FAQs com IA devido a limitações da API, representa já uma melhoria significativa em relação às interações tradicionais baseadas em e-mail, ao centralizar e gerir as comunicações num único local.

No entanto, a equipa técnica da HiJiffy está a trabalhar activamente na segunda fase da integração e, em breve, será possível activar a IA para responder automaticamente às perguntas dos hóspedes, incluindo pedidos estruturados.

O CEO da HiJiffy afirma: "Se esta primeira fase da integração já traz benefícios substanciais para as operações hoteleiras ao reduzir a carga de comunicação sobre os funcionários e melhorar os tempos de resposta, nem consigo imaginar o quanto conseguiremos reduzir o trabalho do staff quando a nossa IA estiver plenamente implementada".

Tiago Araújo sublinha :"Estamos realmente entusiasmados. Isto pode, definitivamente, ser um marco não só para os hotéis, mas também para todos os tipos de alojamento, independentemente do tamanho", sublinha Tiago Araújo.

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Jornalista

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A HiJiffy e a Booking.com estabeleceram parceria para agilizar a comunicação mais simplificada entre os estabelecimentos hoteleiros e os seus hóspedes.

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